Home / Spotlight / Featured Photographer: Seth Willard of Urban Lights Photography

Featured Photographer: Seth Willard of Urban Lights Photography

Seth Willard is the photo-editor of The Spectator at VSU. Willard started his own photography business named Urban Lights Photography this past spring.

Willard’s work is known for his use of outdoor scenes and the incorporation of naturally lit settings.

Urban Lights Photography was created to exhibit Seth Willard’s artistic style of portrait photography. Urban Lights launched their website in July 2017 which features a client showcase of each shoot Willard has done. Willard was raised in Atlanta, Georgia and the name Urban Lights spawned from his admiration of the urban photography scene in Atlanta.

Willard’s camera of choice is the Sony α6300 with the Sony E PZ 16–50 mm F3.5–5.6 OSS lens.

Urban Lights Photography is based out of Valdosta, Georgia but regularly does photo shoots in Atlanta, Georgia as well. The company was given the opportunity to cover SweetWater 420 Fest last April.

Christine Zeigler, a client of Seth Willard, said “I thoroughly enjoy shooting with Seth because he has a unique point of view. He doesn’t just take photos from straight on, instead he uses different angles to create unique perspectives. It is a great technique that I have not seen in many photographers from around here.”

Willard looks to continue creating unique and creative photographs to expand his portfolio.

His most recent photo set included the use of fairy lights, which gave a soft light to the photos. During the editing process, he used gradients of cotton candy colors to add a new dynamic into the highlights and shadows. Adobe Lightroom is the software that he uses to edit photos and finds that this software allows him to best manipulate the lighting and color.

Urban Lights Photography’s website can be found at urbanlightsphoto.wixsite.com/urbanlights

If you are a photographer and are interested in being featured in The Spectator, please email srwillard@valdosta.edu.

Photos by Seth Willard

Models (listed in order): Taylor Tidaback, Laron Foy, Ebony Haire, Kimsey Aguero, Christine Zeigler, Savanna Buice, Laron Foy, Christine Zeigler, Noah Willard, Pumpkin, Kimsey Aguero, Emily Scarborough, Savanna Buice and Sheridan Starling.


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